What is ALT Text? – & Why You Need It
People love images in blogs and social media posts. They love them so much that images are a ranking signal for search engines and strategic
Low-Cost Tech Tools for Event & Festival Planners
Event professionals have their hands full creating, planning, marketing and executing events and festivals. Event managers are increasingly relying on the power of technology to
How to Attract Viewers to a Facebook Live Promoting Your Event
You need to build buzz and online visibility to promote your event. Social media marketing is key to making your event more visible, selling more
NonProfit Event Marketing: Tips and Strategies
A creative but flexible plan and knowing all the resources available in your community will help your nonprofit event succeed. Never put all your marketing eggs in one basket, or rely on last year’s success: your marketing strategy needs a diverse approach that takes advantage of free – or nearly free – tools that help bring attention to your cause while creating an event that your supporters want to attend.
Social Proof Strategies for Event Planners
If there isn’t a photo on Instagram, it didn’t happen! I attended a media workshop by GMFEA (Greater Miami Festivals and Events Association) about how
How Your Nonprofit Can Use the Donate Features on Facebook and Instagram
Fundraising is vital to the life of most nonprofit organizations; without financial donations from their community nonprofits cannot support their cause and in many cases,
How to Promote a Festival on Social Media
Festivals are a popular way to entertain large crowds. Organizing a festival can take months of planning so you want to be sure that your festival
How To Build an Event Landing Page That Converts
The first contact most people will have with your event is when they see your event landing page. Event planners don’t want only to drive
Family-Friendly Activities in Downtown Delray Beach Dec 24 – 31
If you’re looking to escape the cold and head somewhere warm for the holidays, there is nowhere like ocean-front Delray Beach Florida! Each Christmas season people
Holiday Tips for Small Business Owners
The holiday season is the time of year for small businesses to make their year-end business goals – and the time for small business owners to
Don’t SPAM: Small Business Best Practices for Email Marketing
90% of email gets delivered to the intended recipient’s inbox, whereas only 2% of your Facebook fans see your posts in their News Feed. –
Local Marketing Tips to Build Your Small Business
Building a small business requires time, strategy, money and a great product. If you have the great product, how much time, strategy and money does