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Category Archives: Nonprofits

Social Purpose Campaigns: Is It Right for Your Brand?

Social Good • Social Purpose • Social Marketing Whatever you call it, social marketing is here to stay. More than any other age group, Millennials show their support with their wallets. A recent survey shows that 73% of Millennials will spend more on a product if the company does good work, and 66% of all…
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#GivingTuesday Social Media Tips for Nonprofits

#GivingTuesday is November 28, 2017  #GivingTuesday is a global day of giving fueled by the power of social media and collaboration. Celebrated on the Tuesday following Thanksgiving (in the U.S.) and the widely recognized shopping events Black Friday and Cyber Monday, #GivingTuesday kicks off the charitable season, when many focus on their holiday and end-of-year…
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5 New Ways to Use Social Media to Promote Your Event

Tips to Build Buzz and Attendance for Your Event Using Social Media  Good communications and branding are key to making your event more visible, selling more tickets and getting more attendees. Social media tools can spread your event news to a the exact audience you're trying to reach. Social media is continuously evolving: here are…
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Sponsorship: Is It Right for Your Event?

What Is Event Sponsorship? We're used to seeing corporate logos and sponsors on many different types of events - everything from the Olympics to your local 4th of July parade. Many nonprofits think their event is too small to attract sponsors, or that managing a sponsorship program takes too many resources they don't have. What…
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How to Use Brand Ambassadors for Your Event

Using Brand Ambassadors for Your Event Planning and executing a successful event requires a lot of time and teamwork! The reality is, many organizations simply don't have enough time or enough team members to get everything done. Paid employees are often stretched thin running day-to-day operations, and many of the critical event tasks get pushed…
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Tips for Event Marketing on a Budget

Event Marketing on a Budget Events come in all sizes and all budgets. Designing, promoting and delivering an event on a tight or non-existent budget is a challenge - but it can be done! Our tips for event marketing on a budget require your time and energy and brainpower - but not a lot of money.…
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Benefits of Hiring a Digital Marketing Agency Over Hiring In-House

Should you hire an in-house marketing team, or outsource your digital marketing to an agency? Your marketing needs change as your business grows and changes. You need more marketing help to build and promote your business. it takes time to recruit and train a marketing staff, and then someone has to manage the staff and…
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8 NonProfit Marketing MUSTS!

NonProfit Marketing MUSTS! Whether your nonprofit is a mom-and-pop cause run by friends and family or a multi-national organization with offices in dozens of cities, there's one thing for sure: Your nonprofit doesn't have enough people or time to get it all done! Running a successful nonprofit requires organization, dedication and time. You have a cause that…
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